My focus areas include med comms, email marketing, and SEO (search engine optimization).
I optimize outreach, engagement, and conversions from start to finish.
What I do
✅ Transform e-learning and digital courses from average to exceptional
✅ Provide compelling marketing copy that converts leads into customers
✅ Communicate even complex topics via engaging, accessible messaging
✅ Gather expert interviews with subject matter experts to build trust and legitimize your message
✅ Captivate your audience with webinars and video scripts full of transformative storytelling, eye-opening insights, actionable takeaways, and compelling calls to action
✅ Elevate your company’s profile with thought leadership articles to provoke conversation and show off your deep expertise
✅ Drive up online visibility and attract more engaged visitors with the power of pillar pages and topic clusters
With expertise in a wide variety of subject areas, I specialize in translating complex information into engaging, easy-to-understand content for both professionals and consumers.
I obsess over details so you don’t have to.
I am militant about meeting deadlines.
And I’m a writer, proofreader, and editor all-in-one—you will get high-quality content that’s ready for distribution the moment it lands in your inbox.
Experience
I am a pharmacist who graduated from the University of Manitoba on the Dean’s Honor List. After 16 years as a practicing pharmacist, my family and I moved overseas for several years, which is when I transitioned to writing.
Over my nine years of freelancing (primarily ghostwriting) I’ve written hundreds of pages of content for happy clients. I’ve also written 4 best-selling books (under a pen name) which sold a combined total of over 83,000 units (print and ebook) and over 5,000 audiobooks, plus had 5.4 million pages read via borrows. They have more than 2,500 reviews with an average rating of between 4.1/5 and 4.4/5 stars.
Memberships
I am a member of the American Medical Writers Association and the North American Menopause Society. I am also registered with the College of Pharmacists of Manitoba.